MumSquad Members

Finding reliable, skilled professionals can be overwhelming—especially when you’re juggling school runs, work, and everything in between. That’s where our MumSquad comes in. This is a handpicked group of female-led businesses and industry leaders who are experts in their field—whether it’s health, education, finance, wellbeing, business support, or creative services. They’re here because they’ve earned our trust, and we believe they deserve yours too. Each MumSquad member is passionate about what they do and committed to helping Australian school mums with honest advice, quality services, and a genuine understanding of what busy mums need.

You’ll often find our MumSquad members sharing tips, answering questions, and offering support inside the Australian School Mums Facebook Group. Pop into the group and say hello—they’re here to help! You can contact any of our MumSquad members directly using the details listed below.


Kate Toon

Business Mentor and Digital Marketing Coach

Kate Toon is an award-winning business mentor and digital marketing coach, as well as the author of popular business books. She’s an honest, down-to-earth human on a mission to demystify the realities of running a successful online business. And while she’s serious about business, she doesn’t take things too seriously.

Her Stay Tooned group of companies include the Digital Marketing Collective, The Clever Copywriting School, and The Recipe for SEO Success. Kate’s helped more than 20,000 other businesses demystify digital marketing, grapple the Google Beast, and find their own version of success.

Amanda Rose

Advocate and Mentor

Amanda is the Founder and CEO of Entrepreneurial & Small Business Women Australia (ESBWA) and the Founder of Western Sydney Women. She founded and sold Business Women Media, the first platform of its kind to advocate for small business women.

As a mentor and advisor to women in executive roles and SMEs, Amanda is known for her strategic, practical approach to leadership and business.

Kellie Noble

Travel and Cruise Specialist

Kellie is a CLIA Master Cruise Specialist and a Commodore Accredited Princess Agent, with advanced training across a wide range of ocean and river cruise lines. Her expertise means she can take the stress out of planning and help families, friends, and groups set sail with ease and confidence.
As a proud mum of four older children, Kellie knows the value of well-earned holidays and unforgettable experiences. Whether you’re dreaming of a relaxing escape, a fun family cruise, or a group getaway, she’s here to help make it happen.

Jane Johnston

Travel With Children Expert

Jane Johnston is the heart behind Travel with a Cause, a charity travel agency. With 42 years’ experience in travel and a global award for sustainable tourism, she’s passionate about creating meaningful journeys and supporting community. Jane’s proudest role is being mum to Amy Rose, who works in biosecurity at the airport.

Jo Violeta

Mortgage Broker

Jo helps mums like you feel clear and confident when it comes to home loans, refinancing, and property investing.

As co-founder of award-winning Violeta Finance (and a mum herself), she gets how much you’re juggling. Jo makes the finance process simple and supportive, so you can focus on your goals without the stress.

Karen Hillen

HR Partner

Karen from My HR Partner delivers HR solutions to help your business stop wasting valuable time and money by providing HR policies, contracts, HR advice and support.

All HR services are tailored to what your business needs.

Nirelle Bennett

Imposter Syndrome Tamer

Nirelle tames Imposter Syndrome at its core, creating powerful identity-level shifts where other approaches fail. Drawing from lived experience and specialist expertise, she transforms professionals from self-doubt to authentic confidence.

No fluff – just proven strategies that deliver lasting results, freeing leaders to make their true impact.

Louise East

Motherhood, Life and Leadership Coach

Louise supports driven women balancing career and motherhood without compromising wellbeing.

Using her signature INSPIRE approach, she provides a supportive space for clients to uncover the real reasons for their challenges, redefine success, embrace strengths, build self-trust and develop tools for greater clarity, confidence, and meaningful change in their lives.

Jodi Porteous

Accountant and Money Coach

Jodi is an experienced accountant and money coach, helping people navigate taxes and finances through online training programs.


Want to join the MumSquad?

Our MumSquad is all about connection, credibility, and community.

If you’re a leader in your field, passionate about supporting Australian school mums, and want to be part of something special—we’d love to hear from you. Fill out the form below to express your interest in joining the MumSquad. We’re always on the lookout for experts who can inspire, empower, and make a real difference in our community.

MumSquad - EOI

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